PicassoMio Joins ARCO in Celebrating Brazilian Art

Released on: February 14, 2008, 8:10 am

Press Release Author: Allan Majotra

Industry: Entertainment

Press Release Summary: Online Art Gallery Responds to Surging Popularity of Latin
American and Brazilian Artists

Press Release Body: In accord with the Annual Madrid International
Contemporary Art Fair's (February 13-18th) decision to spotlight Brazilian artists
and art themes as part of the 27th edition of ARCO, Madrid and Miami-based art
gallery PicassoMio is offering a 5 percent discount on all Brazilian art. Brazil
will be featured as the special guest in this year's festival and over 32 galleries
are estimated to show Brazilian art. PicassoMio is offering this discount in
response to the surging popularity of Latin American and Brazilian artists including
photographer Vik Muniz, sculptor Paulo de Tarso and painter Lina Gadelha.

PicassoMio features a wide variety of Brazilian artists with exceptional
contemporary work in painting, photography, sculpture and print. Among the
collection of Brazilian artists, PicassoMio includes the work of photographer Vik
Muniz whose work will be among the highlights of this year's ARCO fair. Muniz has
taken giant leaps from traditional photographic practice in using materials such as
peanut butter, jelly, sugar, wire, chocolate, and thread to recreate pre-existing
photographs and portraits. With artists like Vik Muniz who convert old materials
and subjects into raw and sensorially rich masterpieces it is no wonder that Brazil
is becoming the new epicenter of artistic focus and innovation.

At PicassoMio.com, one can also find curated, one-of-a-kind or limited-edition
works, including paintings, graphic prints, photographs and sculptures, by modern
masters, such as Matisse, Chagall and Miro; contemporary masters, such as Hirst,
Hockney and Wegman, and hundreds of extraordinary emerging artists. The current
online-catalog includes more than 50,000 different artworks valued at $200 million,
with prices ranging from $100 to $100,000. In 2007, PicassoMio opened PicassoMio
Design, featuring design, furniture and jewellery to become the one-stop gallery
for the complete range of curated high-end arts.

For more information, please contact margaret@picassomio.com or ana@picassomio.com
or visit the website at www.picassomio.com.

About PicassoMio.com/PicassoMio Galleries

With a presence in Europe and the U.S., PicassoMio.com / PicassoMio Galleries is an
art company that operates the leading online gallery. In operation since 2000,
PicassoMio.com has sold contemporary art by over 4,000 artists to clients in over
50 countries. The gallery's sales are growing at a rate of over 50% per year.

At PicassoMio.com, one can find curated, one-of-a-kind or limited-edition works,
including paintings, graphic prints, photographs and sculptures, by modern masters,
such as Matisse, Chagall and Miro; contemporary masters, such as Hirst, Hockney and
Wegman, and hundreds of extraordinary emerging artists. Their current catalog
online includes more than 50,000 different artworks valued at $200 million, with
prices ranging from $100 to $100,000.

Every month PicassoMio.com receives approximately 1 million visitors and serves
over a hundred clients. The average order size is approximately $1,500. Clients
include private parties, businesses and trade companies, including interior
designers and galleries and dealers. Customers are served by art consultants, all
of whom have significant art business and art history experience.

The website's powerful art search engine allows buyers to find the artwork of their
choice by selecting from medium, style, theme, colour, price, etc. All clients are
also assured of a 7-day, no-questions-asked return policy. The company contributes
5% of its gross profits, in cash or kind, back to the art world.

In 2005, El País called PicassoMio Gallery "the world's biggest gallery",
Emprendedores magazine selected PicassoMio.com as one of the "100 Best Companies",
the Wall Street Journal's Smart Money magazine selected PicassoMio.com as the only
recommended art website, and Financial Times called PicassoMio.com the "Amazon.com"
of the contemporary art scene.

In 2007, PicassoMio Europe was ranked as one of the Top 50 companies by the
European Tech Tour. In 2004, the company was nominated as a finalist for FAST50,
organized by Fast Company magazine, and was selected for the Gate-2-Growth forum,
sponsored by the European Commission. In 2001, PicassoMio Europe was nominated as
a finalist in the pan-European "Milestones" Business Awards. PicassoMio has also
been recommended by the New York Times, Architectural Digest, Real Simple magazine
and ArtsWorld TV, amongst others.

PicassoMio was founded by Allan Majotra and Nicholas Marchalleck and has offices and
galleries in Miami and Madrid.


Web Site: www.picassomio.com

Contact Details: PicassoMio Madrid
Calle Lagasca, 11 1ºB
28001-Madrid
España
Tel: 34 917.81.07.89
Fax: 34 940.46.00.93

PicassoMio.com Americas
233 S. Federal Highway, Suite 303,
Boca Raton, Florida 33432
USA
Tel: 1(877) 212-5879

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